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This week E-Tourism Frontiers held a Digital Tourism seminar with Botswana Tourism Organization for the local and international companies attending the annual Botswana Travel and Tourism Exhibition.
Held in the beautiful wilderness of Chobe National Park, the seminar looked at the challenges and opportunities faced by the Botswana trade, and how social media and digital marketing can be used to showcase the unique high value experiences that the country has to offer and reach the right clientele.
This seminar was the introduction to a broader series of seminars planned to be held regionally across the country.
Stayed tuned for more details.
